Is Your Marketing Program Running on 1 Cylinder?
Six Steps to Massive Results: Step 2-Developing Niche
How many marketing strategies do you employ, consistently? If you are like most business owners we meet, the answer is probably 2- 3, at best. And for a surprisingly large number the answer is one! This is just not good enough. Let me tell you why.[FULL STORY]
Six Steps to Massive Results
Step 2: Niche (Stop Competing on Price)
This issue of the Owners Report deals with the 2nd step of the Six Steps to Massive Results -- developing your Niche and capitalzing on your uniqueness through Eeffective Marketing. [FULL STORY]
Last issue we discussed The Niche Level and Testing & Measruing. To learn more about Testing & Measuring see the June 2004 issue of the Owners Report. To learn about creating your niche click on Instant Unique Selling Proposition .
What all buyers want…
and how you can make sure you’re the one giving it to them.
Last month we talked about the concept of Education Based Marketing. We shared with you the fact that your target market consists of people at various stages of the buying cycle and importance of addressing each of those different needs, depending on where they are in the cycle. Do this well and you gain a big opportunity.
This month, let’s talk about what all buyers want. [FULL STORY]
Cash Flash!
Supercharge Your Margins
Profit and cash flow are not the same. A profitable business can go broke by not setting aside enough reserves to meet its commitments.
One key element to cash flow is your persistent focus on margins. Here are three simple ways to supercharge your margins ... [FULL STORY]
Book Review - The Wright Exit Strategy
Wealth. How to Create It. Keep It, and Use It
In this book, Bruce R. Wright encourages the reader to stand back, way back, and look at the big picture. Far too often people continue doing what they have always done – long after that strategy makes any meaningful contribution to furthering their quality of life. Wright’s book gets you thinking about when to exit those strategies – jobs, businesses, financial instruments, tax structures etc.
[FULL STORY]
What's Your Biggest Business Challenge?
Get a FREE e-Book -- The Science of Getting Rich
In order to understand how we can best serve you we'd like to know what your specific business challenges and interests are. Once we understand that, we'll tailor our articles, reports, tools, templates and services to address those subjects.
(Many of these items are already located on our new website: www.actionbusinessdevelopment.com)
We've created this quick - 8 question survey - to discover what's driving you nuts! It won't take you more than 3 minutes to complete it. You may remain anonymous if you wish.
In appreciation of your time, we will send you a FREE electronic copy of The Science of Getting Rich , a beautifully written classic that describes the way to wealth for all of us to achieve.
Click here to start your Survey
Thank you, we really appreciate your response!
|
