Cowboys Stampede 2012 Penny Lane Entertainment
Harrison's Cove
Get Informed on Upcoming Cowboys Events



Tuesday, April 15th, 2008 – Due to the time constraints surrounding our development application appeal; PLE Construction Management is unable to complete the construction of the new Cowboys at 5th St & 4th Ave. SW, prior to Stampede 2008.


As a result, we have made the decision to move forward with Cowboys at the location formerly known as Coyotes (1088 Olympic Way SE). We are saddened that we have to shut down Coyotes; as there were many fond memories with Coyotes’ staff and customers built there. To our loyal Coyotes customers; we hope that you will join us at the new Cowboys.


Our development application appeal continues at 5th Street and 4th Avenue, and we excitedly anticipate a new concept in this location, pending the outcome of our appeal.

  After many months of appeals, thousands of emails, phone calls, blog messages, Facebook groups, letters of support from all over the world and VOTE COWBOYS T-shirts; the legendary Cowboys is now open and will host its Grand Opening on ­Wednesday, April 30th


We are proud to announce our newly renovated and expanded home at 1088 Olympic Way SE, just blocks away from the Stampede Grounds and keeping Cowboys downtown!  Your persistence has paid off; thank You Calgary!


This iconic bar is geared up to start new memories and continue the legend that promises “the most fun you can have with your boots on” and re-capture its prominent role in The Greatest Outdoor Show on Earth, the Calgary Stampede 2008!


Cowboys is a world-renown tourist landmark and a favorite cowboy pastime.  The originator of “where playboy meets country” and the stage for many of your treasured friendships, greatest courtships, your most prosperous business deals, your most amusing mistakes and your fondest memories; Cowboys will continue its celebrated reputation in hosting the Biggest Ladies Night in Western Canada on Wednesdays, Student 25 cent Draft Thursdays and the principal choice for Calgary’s best entertainment on Fridays and Saturdays.


Captivating guests from all corners of the globe, Cowboys has become a legendary story to tell as an unmatched entertainment experience.  Sports Illustrated has voted Cowboys “The Best Bar in the NHL”; Stuff Magazine refers to Cowboys as one the “Top 10 Parties in North America” during the Calgary Stampede; USA Today boldly deemed Cowboys “One of the Top 3 Mega Bars in North America”; 60 Minutes said “Cowboys is the pulse of the Alberta economy” and the National Post stated “that Cowboys is the most famous Calgary institution; even more famous than the Calgary Stampede.”


Cowboys is excited for the opportunity to continue its philanthropic role which has assisted in raising millions of dollars since its inception for various community organizations, the City of Calgary and local charities.  By leveraging the strength of its brand; Cowboys has had the privilege to host notable events such as:  annual Christmas parties in support of the families of the Calgary Scope Society, Street festivals to support the Red Cross Foundation and Hurricane Katrina Disaster Relief Fund, the 1988 Olympic Athletes Gala, the “Save Team Canada” Olympic Hockey Program, the Wayne Gretzky & Friends Charity Golf Classic and media launches for Globalfest to name a few.


Other charitable events hosted at Cowboys in the past 11 years have supported charities and community groups such as: National Ovarian Cancer Association, KidSport Canada, AIDS Calgary, Alberta Cancer Foundation, Alberta Children’s Hospital, Alberta Council of Women’s Shelters, Calgary Drop-In Centre, Calgary Firefighters Burn Treatment Society, the Calgary Homeless Foundation, the Canadian Urban Project Society; and many, many more.


Much more than a mere bar, Cowboys has built the closest existing adult playground comparable to Studio 54 and Bourbon Street during Mardi Gras.   Cowboys is a watering hole where CEO’s rub shoulders with university freshman; anything goes at Cowboys.  Its unsurpassed character has allowed Cowboys to generate raving fans by offering the best in live entertainment, the most contagious high-energy atmosphere and jaw-dropping beautiful women! 


Over the past 10 years, Cowboys has headlined top acts such as: Kenny Rogers, Blue Rodeo, Stompin’ Tom Conners, Sara Evans, Dwight Yoakam, Snoop Dogg, Shaggy, Emerson Drive, Vince Neil, Tommy Lee, David Lee Roth, 3 Doors Down, Buckcherry, Papa Roach, Collective Soul, Boyz II Men, Tone Loc, Young MC, Chris Sheppard, Honeymoon Suite, Glass Tiger, and many more.


The Cowboys Experience exudes a magnetism that has even attracted international celebrity guests: Samuel L. Jackson, Josh Hartnett, Don Johnson, Jamie Foxx, Chris Noth, the cast of The Sopranos, Wayne Gretzky, Mario Lemieux, Cassie Campbell, Prince, Nelly Furtado, Black Eyed Peas, Brad Pitt, Robert Duvall, Matthew Perry, the Dixie Chicks, the Tragically Hip, Keith Urban, Nickelback, Don Cherry, Tom Selleck, Kevin Costner, the Prince of Monaco, Prime Minister Jean Chretien, Premier Ralph Klein, Team Canada, the Calgary Flames, the Calgary Stampeders and many others!


Being at the forefront of Calgary’s entertainment scene, Cowboys has been featured on many televised programs including: Cabbie on the Street – The Score, Breakfast TV (CityTV), Star Daily (Chum TV), MTV, MuchMusic, CMT, Global News, CTV news, CBC news and TSN.


The non-stop party and the intrigue of the Cowboys Charm have spawned a notorious social fascination...The Cowboys Experience.


Thank You Calgary for making Cowboys famous! Because of your commitment, support, determination and unconditional loyalty; you have genuinely become the foundation of Cowboys’ legendary existence!


We look forward to seeing you kick up your heels at our Grand Opening!


To New Beginnings… 


Get ready for “the most fun you can have with your boots on”.


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Media Inquiries:

Scarlet Lee – Director of Sales & Marketing
Penny Lane Entertainment Group
403/264-7111 x. 249