How to Double Your Revenue Every Year
Without a high profile ad budget...
OK, so now that we have your attention, the answer is fairly simple (especially if your business is the type that generates repeat business). If you could just get every customer to send you one more customer, over the course of a year, your business would double.
Of course, you say you know that. The harder part is: how do you make this happen? Left to their own, some clients refer and some, even hugely satisfied clients, never get around to referring. After all, people have busy lives, and as much as they like what you do for them, they just don't think about your business that much. That's why most businesses that rely on a passive approach don't get enough referrals.
Sure you can increase the likelihood of getting referrals by offering exceptional value and service. However, you have to cultivate referrals if you want to produce a lot of them. In other words, you need to establish one or more processes (or systems) in your business to make sure the referral happens.
For example, Dentist Dr. Paddy Lund established a thriving practice based on referrals. He has no sign on his building and he does no advertising. After clients have been with him for a year (if they are an ideal client) he will explain to them (i.e. train them in) what types of clients work out best in his practice and how they should be referred.
Here are ten items that you should consider in building your referral process:[FULL STORY]
If you found this article interesting, you might enjoy some of our past articles on building you business:
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Start Earning an ROI on Your Marketing
Little Things Mean a Lot
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This is your chance to get expert feedback on how you can get more of what you really want from your business; whether that is more money, better staff, more free time, more fun, or a combination of all four.
What is the Process?
We will ask you a few brief questions on the phone and then if it makes sense we will arrange a time for your complimentary consultation. We will ask you to fill out a brief background questionnaire in advance. It is only 2 pages long and takes less than 5 minutes. Then we will send you information about us and what we do that you can review at your convenience.
In our meeting, we'll ask you about your business, your goals and your challenges - what's working and what's not working. We'll give you feedback on your current situation and come up with at least a couple of ideas that you can implement in your business right away!
Then you can decide what the right next step is for you.
Will I get a Hard Sales Pitch?
No. While we do encourage you to make a yes or no decision concerning one of our programs, there are a number of reasons why we readily accept a decision not to proceed.
- We have been at this a long time and we know business coaching is a service that is bought and not sold. So, sales "tricks" are neither appropriate nor effective.
- Because we offer a 100% satisfaction guarantee, it is in our interest to only work with people that are excited about moving forward. Our time is too valuable to work for no return.
- Our agreements are simple month to month agreements that can be easily cancelled. At the risk of being called lazy; we do a lot of extra work in the first few months that we don't bill extra for. Since we like to maximize our own productivity, we want people that will stay with us a long time.
- We have a limited ability to accept new clients. At any time, we usually only have space in our private coaching programs for 1 or 2 new clients. Again, we want people that are excited about moving forward and who are likely to want to stay in the program for a long time.
If I Decide to Go Ahead What Will it Cost?
There is no cost to the complimentary consultation. If you decide to go ahead and become a client, a coaching program will be developed to suit your requirements and your budget. Our clients pay an agreed upon flat rate per month based on their requirements. There are no hourly charges or billing surprizes.
Since There is Nothing to Lose What's Next?
Don't you really owe it to yourself and to those who depend on your business to find out if there is a better way? If you agree, call Sandy Kemp at 416-483-9251 or 905-943-4265.
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